In the midst of disruption, how do we come to know who we are? How do we create an identity for ourselves? With what groups do we identify? Are we defined by how we see ourselves or by the ways we are seen by others? These are the questions Zaire is asking us to consider through her recent 'art intervention,' "The Personal and Collective Experience of the Gaze."
Creating a business of my own has been a continuous evolution; from writing a blog during my travels to online sales of handcrafted products and art, to style and creative consulting and always back to writing again. I have spent almost five years trying to focus; seeking an elevator pitch, a coherent vision, a succinct branding statement.
Working as a film stylist has been a completely new and inspiring experience. I have always believed style is a visual language that conveys the essence of who we are and how we live our lives. In filmmaking, that language becomes an integral part of telling the story and making it come to life.
Among Alan Watts' descriptions of characters encountered in the flowering of northern California hippie culture during the 1960's, one catches my interest. He describes one couple who lived in 'elegant simplicity'. They had a beautiful home; almost sparse but luxurious, with very few possessions. Each and every item, from the most mundane to the most profound, from their can-opener to their art collection was carefully curated and of the most exquisite quality. That vision struck a deeply resonant chord for me and it is the image that returns whenever I contemplate my own life design questions. Yes, I think that may be what I am reaching for here - elegant simplicity.
Beauty exists in diversity, not uniformity and ideas about beauty are always changing. An artist can work with any medium, and your body is simply raw material. Style is your art. Think of fashion advertising images as merely suggestions, ideas and inspiration...not rules and standards. Let’s approach the idea of personal style as if we are all artists with open minds and love for ourselves. Let’s leave self-criticism behind and have some fun....